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Alicia Vikander Fails to Impress on British ELLE’s October 2020 Cover

When it comes to delivering captivating cover images, Alicia Vikander doesn’t exactly have the best track record on our forums. Publications like Vanity Fair, Vogue, Harper’s Bazaar, Porter and ELLE (to name just a select few) have all failed miserably at profiling the Swedish beauty and Louis Vuitton brand ambassador. Following a flop on British ELLE back in April of 2018, Alicia makes a return to the mag’s front cover for October 2020. Captured by Hans Feurer on location in Paris, the firm favorite of Nicolas Ghesquière sports a look from Vuitton’s Fall 2020 collection for the cover shot.

UK Elle October 2020 : Alicia Vikander by Hans Feurer


Unfortunately, Alicia’s luck isn’t about to change. “This really is a bad cover. You have Alicia and can’t do anything better than this with her?” KateTheGreatest pointed out.

“It could have been nice. But the hair and makeup ruined everything,” added GivenchyAddict.

“The coat is really awful, doesn’t deserve to be on any cover. But that’s made worse by everything else, like the hair, makeup, casting. Hans couldn’t have saved this if he tried…” voiced Benn98.

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Sharing the same underwhelming sentiment was vogue28: “Everything’s supposed to be alright in the world when Hans Feurer is shooting the covers of ELLE, but this is abysmal and a downright eyesore. Alicia’s magazine covers are extremely hit or miss, but the hideous eye makeup, styling and laughable posing only make a bad situation even worse.”

“Terrible. Alicia fails to impress in print,” echoed WAVES.

“Clumsy cover. Looks like she just woke up and had a hangover,” phungnam96 chimed in.

“Oh, ouch. Alicia is stunning, I think she’s an incredible beauty, but she seems to fall flat photographically for me. It’s like no one has quite worked out how best to shoot her yet, but I’m convinced it could be done,” wrote honeycombchild.

See more of Alicia and join the conversation here.