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Greta Thunberg Stars on Vogue Scandinavia’s Inaugural Cover

Editors across the globe are leaving their Vogue posts left and right. But Vogue Scandinavia has still managed to successfully come to fruition. After it was announced that the Scandinavian version would hit the market back in July 2020, we’ve been wondering who would be featured on its inaugural issue. Now Greta Thunberg appears as the mag’s first-ever cover star with the environmental activist taking to the publication’s August/September 2021 issue. Captured by Alexandrov Klum and styled by Konca Aykan, Greta naturally poses outside in the Swedish wilderness for the absolutely tranquil cover image.

Vogue Scandinavia August/September 2021 : Greta Thunberg by Alexandrov Klum


The cover clearly divided our forums, however. “That’s actually quite lovely, I feel like I’ve never seen her photographed editorially like this. I find it refreshing and so much more interesting,” admired KINGofVERSAILLES.

“It’s not wow enough for a debut cover, but it’s still nice. It looks like a cover of a fairy-tale book. I’m glad that they gave her the fashion treatment,” added THD96.

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“The fairy-tale approach works, but it screams too G-rated for me. She’s 18 now and this looks as if they’re trying to make her appeal to 5- to 10-year-olds,” critiqued an obviously annoyed Ken Doll Jenner.

Benn98 certainly wasn’t jumping for joy: “Everything about the cover is so cliché. Greta in nature with animals and wearing gentle pastel-colored fabrics.”

“Looks like a cover of Vogue Enfants or a Disney advertisement,” disapproved a definitely disappointed VogueGirl8910.

Vogue Disney come through! I do like this. Much better activist cover than that Malala Yousafzai cover Edward Enninful put out,” noted dontbeadrag.

“Considering who the subject is, I was bracing myself for something infinitely more pretentious…a quiet mystical Scandinavian fantasy is a relief…” voiced YohjiAddict.

So are you a fan? Share your thoughts here.