To celebrate its Métiers d’Art show going down next week in Salzburg, Chanel is putting out Reincarnation, a short film dedicated to the collection, featuring none other than fashion darlings Pharrell Williams and Cara Delevingne.
The Karl Lagerfeld directed film is supposed to tell the story of Coco Chanel’s time in the Austrian city, when she became so enamored with a hotel elevator attendant’s jacket, she got inspired to create her own. Pharrell, who wrote the song for the film, “CC the World,” plays both the attendant muse and Emperor Franz Joseph I, come to life in a dream sequence with Cara, who is cast as Empress Elisabeth of Austria. The model gets to show off her vocal chops in this film as she performs the title track as a duet with Pharrell.
The seven-minute film will feature Geraldine Chaplin as Gabrielle Chanel as well as a troop of other favorite models from the house, including Heidi Mount, Baptiste Giabiconi and Lady Amanda Harlech.
The flick hits Chanel.com December 1, but if you can’t wait until then, watch a teaser clip from the film above.
For our forum users - in order to reclaim your
history in the new system please click here