News & Runway

From Alexander McQueen to Valentino, These Are Our Favorite Fall 2020 Campaigns

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We’ve still got a bit of summer to go, but all the luxe fashion houses have us yearning for fall. That’s because they’re slowly but surely dropping their Fall 2020 campaigns. And, even with the ongoing pandemic, this season’s ads are some of the best yet.

Gucci asked its models to act as photographers and stylists for its latest campaign. Brand new brand Mônot somehow enlisted some of the industry’s top talent to flaunt its Fall 2020 goods. And Etro’s ads include some scene-stealing animal friends.

Certain models really made an impression. Gigi Hadid did double duty as a model and a photographer, while Kate Moss represented both Miu Miu and Mônot. But it was Italian stunner Mariacarla Boscono who kept popping up everywhere. From Etro to Salvatore Ferragamo to Mônot to Valentino, she really added to her résumé.

Click through the slideshow above to see which Fall 2020 campaigns caught our attention.